If you’re teaching creative subjects to HE students, you’ll know how important it is to get them using industry standard tools before they’re let loose in the workplace. Avid know this too, and are lauching a new Media Campus initiative to make it easier for colleges and universities to get access to their industry-leading tech.
The programme is designed to help universities adopt Avid solutions campus-wide, using the Avid Media Central platform to link Media Composer and Pro Tools projects to each other (and Avid NEXIS shared storage) to enable a professional multimedia workflow for production and post.
Media Campus programme
Members of the programme will be eligible for volume licensing on Avid software (to encourage campus-wide deployment), further discounts on Avid solutions including NEXIS storage, MediaCentral | UX, Interplay, PlayMaker, Pro Tools | HDX, Pro Tools | HD Native, Avid DNxIQ, Pro Tools | S6, Avid VENUE | S6L, Maestro, and more. Your Media Campus membership would need to be renewed annually, the same as your software maintenance contract.
As well as providing universities with software and hardware at a discount, the programme would host regional and campus events to help students build links with industry, support student film festivals and music competitions, and promote the university in the Avid Directory to help recruit new students and connect graduates to employment opportunities.
Middlesex University have been trialling the system and Faculty Technical Manager Daniel Sosnowski said: “The Avid Media Campus program will enhance and strengthen students’ experience with the advanced tools and workflows used by real-world production facilities, significantly boosting their employment prospects. Investing in Avid NEXIS and Interplay | Production has enabled us to facilitate remote access to media and we’ve seen notable workflow improvements as a result.”
Media Composer | First
And if students want to work on their projects at home, the good news is that they can now get a free, slightly slimmed down version of Media Composer – Media Composer | First.
Following the same model as last year’s Pro Tools | First, Media Composer | First gives users access to four video tracks, eight audio tracks, and a host of built-in visual effects, transitions, colour correction presets and titling templates, so aspiring editors can put their projects together using a toolkit virtually identical to the one they’ll see in the workplace.
Media Composer | First also allows easy sharing, with one-click publishing to popular social media channels including YouTube, Vimeo and Facebook.
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