Netflix's new initiative, the Post Technology Alliance, is designed to "act as a conduit for Netflix to support creatives and technology partners on new feature sets for tools, so artists can spend their energy on what matters most – the storytelling," according to the company's official blog.
"When you see the Netflix Post Technology Alliance logo, you’ll know the product meets Netflix technical and delivery specifications today, and will continue to do so in the future," said the post by Netflix's Chris Fetner and Richard Smith.
"Manufacturers of products bearing this logoare closely partnered with Netflix. They have early access to the Netflix technical roadmap and collaborate with Netflix on technical support, training, and updates. As Netflix technical requirements evolve, you can be assured products bearing this logo will evolve in step with us."
The initial list of manufacturers involved in the PTA includes Adobe, Arri, Avid, Blackmagic Design, Canon, Colorfront, Fraunhofer IIS, Filmlight, Marquise Technologies, MTI Film, Ownzones, Panasonic, Red Digital Cinema, Rohde & Schwarz, and Sony, with promises of more to follow.
A full list of the approved kit can be seen here. Stalwarts like Media Composer, After Effects and DaVinci Resolve have all made the cut, as have more specific tools for IMF delivery, including Transkoder and R&S CLIPSTER. ARRI, Canon, Sony and Blackmagic Design lead the list of approved cameras.
If you want to the Netflix-qualified R&S CLIPSTER in action, and hear from industry experts about how to implement your IMF workflow, join us on on our IMF roadshow. We'll be in London, MediaCityUK Salford and Glasgow between September 25th and 27th, spreading the word about IMF and HDR with the help of experts from the likes of Deluxe, Sundog Media Group, GTT, Leader Europe and more.
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