NAB 2017: What editors need to know after Avid Connect

NAB 2017: What editors need to know after Avid Connect

We’re all of four hours into and Avid have already announced new I/O hardware, VM options for Media Composer, and the welcome return of Script Sync and Phrase Find at their Avid Connect event. Here’s a quick roundup of their post offerings so far. 

DNxIQ

Let’s talk hardware first. DNxIQ is the successor to the Artist DNxIO, and delivers extensive format support for everything from SD to 4K. Avid’s intention is to make life easier for those of you who have found yourself delivering to more and more formats, having to take on new channels and devices without reducing support for older formats.

The DNxIQ has the same features and functions of the DNxIO, but has been upgraded to Thunderbolt 3 and PCIe Gen3 host connections, and adds support for Universal Mastering. It allows you to quickly and easily ingest, monitor, and output SD, HD, 2K, UHD, and 4K media and cross-convert formats and framerates on baseband output SDI, HDMI, and analog connections with Universal Mastering (as long as you have Media Composer | Symphony Option.)

Dana Ruzicka, chief product officer at Avid, explains that “Avid Artist | DNxIQ is built to handle any project that walks through the door – SD all the way to UHD, 4K and beyond. It features the most popular connection types encountered in a professional facility, and through its real-time Universal Mastering technology, it can easily deliver final masters for virtually any format and market.”

Blackmagic Design have had a hand in the design, resulting in a sleek, sturdy unit that is ompatible with any Avid Artist Suite solution and many third-party creative tools—including Blackmagic DaVinci Resolve, Apple Final Cut Pro X, Adobe Premiere Pro CC, and more.

DNxIQ is available now. DNxIO will be discontinued on May 22nd or whenever Avid run out of stock, with support to continue until 2022.

Media Composer | First

Avid have announced that within the quarter they’ll be relaunching Media Composer | First, a free, entry-level version of the leading NLE.

With four video tracks, eight audio tracks, and a host of built-in visual effects, transitions, colour correction presets and titling templates, users can quickly cut together layers of video, dialogue, music and sound effects to produce captivating, professional-quality video content.

Media Composer | First also allows easy sharing, with one-click publishing to popular social media channels including YouTube, Vimeo and Facebook.

 

If you want to know more on the biggest and best NAB Show releases, give us a call on 03332 409 306 or email broadcast@Jigsaw24.com. For all the latest news, follow @WeAreJigsaw24 on Twitter‘Like’ us on Facebook or take a look at our roundup post.

NAB 2017: Avid announces strategic cloud alliance with Microsoft for the media and entertainment industry

NAB 2017: Avid announces strategic cloud alliance with Microsoft for the media and entertainment industry

Comprehensive multi-year agreement includes technology collaboration, co-development and go-to-market cooperation that will set the pace for the industry in bringing media enterprises, creative teams and individual artists into the cloud.

Companies will work closely together on cloud-based solutions and cloud services based on Avid’s market-leading creative tools and media workflow solutions, and Microsoft Azure cloud platform and media services

Avid, a leading global media technology provider for the creation, distribution, and monetisation of content for media organisations, enterprise users and individual creative professionals, today announced that it has entered into a strategic alliance agreement with Microsoft Corp to cooperatively develop and market cloud-based solutions and cloud services aimed at the media and entertainment industry.

As part of the agreement, Avid has chosen Microsoft Azure as its preferred cloud hosting platform, and will develop and launch a range of Software-as-a-Service (SaaS) and Platform-as-a-Service (PaaS) offerings powered by the Avid MediaCentral Platform, the industry’s most open, tightly integrated and efficient platform designed for media. A technology demonstration of the Microsoft Azure hosted Avid MediaCentral Platform with select Avid tools and media workflow solutions will be shown at the Avid booth during NAB 2017 (Booth #SU902).

With a cloud-based offering built on Avid’s portfolio of the industry’s best and most comprehensive creative tools and media workflow solutions, the strategic cloud alliance will enable media organisations and creative professionals to quickly and easily leverage the efficiencies, flexibility and agility that the cloud enables – made possible by Avid’s flexible approach to licensing, deployment and commercial options. The cloud will also enable innovation by the companies around new media workflows, new operational capabilities and new business opportunities. While Avid’s hosting and services offering will be based exclusively on Microsoft Azure, the company’s commitment to openness will allow customers to make their own cloud hosting decisions.

The foundation of the alliance is a comprehensive, multi-year strategic agreement in which both companies will make significant mutual commitments and investments in technology, product development and go-to-market efforts. Under the technology and product development cooperation elements of the agreement, to support Avid’s product development efforts and investments, Microsoft will invest additional resources and funding to help accelerate time-to-market for targeted cloud-based solutions and specific Azure-based cloud services for the media and entertainment industry. As part of the commercial cooperation, Avid will offer Microsoft Azure hosting and media services exclusively as an integral part of its own portfolio of cloud-based solutions and cloud services. In addition, the companies will work in close cooperation on the overall go-to-market approach, which will help clients migrate to the cloud easily and more cost-effectively, and allow them to work with both companies seamlessly.

“We at Avid are very pleased to be entering into this strategic cloud alliance with Microsoft, and believe this will be big for the industry, and even bigger for our clients. The combination of these two strong technology innovators will set the pace for the industry,” said Avid Chairman and CEO Louis Hernandez Jr. “The depth and breadth of this technical and commercial collaboration will drive significant value for our mutual clients and help them successfully navigate their own journey to the cloud.”

Scott Guthrie, Executive Vice President – Cloud and Enterprise Group at Microsoft Corp added, “With the industry’s preeminent global community of media enterprises and creative professionals that make up Avid’s client base, the company’s unique platform approach and its extensive domain knowledge, combined with our own powerful Azure cloud platform, we believe that this unique alliance is well-positioned to lead the media industry into the cloud. Microsoft is pleased to collaborate with such a market leader in media and entertainment, and feel strongly that together our companies will produce something powerful for the industry – creating an intelligent, media-savvy cloud solution.”

With a trusted company like Microsoft leveraging decades of enterprise experience to design a unique and unmatched enterprise cloud experience, combined with a full spectrum of capabilities and extensive media services available through 38 Azure regions across the globe – more than any other major cloud provider – Azure is exceptionally positioned to meet the needs of media enterprises and creative professionals across the globe. Azure provides flexible deployment options between public-cloud, private-cloud or on-premise datacenter, empowering media customers to plan their own migration in a way, and at a pace that best fits their specific needs.

“Our competitive evaluations of the leading cloud providers showed that Microsoft Azure is the most open, trusted and global cloud platform that also enables true hybrid-cloud computing—which we believe is very important to media enterprises. This will give our customers maximum flexibility to move at their own pace and orchestrate workflows across on-premise and cloud-hosted environments, which will unleash a new generation of capabilities for distributing and optimising media,” continued Hernandez Jr. “With Microsoft’s strategic alliance and our joint investments to accelerate cloud development and innovation, this cooperation will give our joint customers a competitive edge.”

Hernandez Jr added, “Avid is making a major play in the cloud, which is a significant step for the company. This represents the culmination of our Avid Everywhere vision and strategy for the industry, which will open up significant growth prospects for the company as it looks to maximise on the opportunities that the media industry’s migration to the cloud will unlock.”

The alliance between the companies is expected to deliver a continuous stream of hosting and services offerings over the next 18 months, with the first wave of offerings slated for a phased release during the second half of 2017.

If you want to know more on the biggest and best NAB Show releases, give us a call on 03332 409 306 or email broadcast@Jigsaw24.com. For all the latest news, follow @WeAreJigsaw24 on Twitter‘Like’ us on Facebook or take a look at our roundup post.

NAB 2017: Avid ushers in next phase of Avid Everywhere with sweeping and groundbreaking innovations

NAB 2017: Avid ushers in next phase of Avid Everywhere with sweeping and groundbreaking innovations

Avid  today announced a broad and sweeping set of innovations for the Avid MediaCentral Platform. As the next phase of Avid Everywhere, the company is extending the Avid MediaCentral Platform to the cloud, showcasing end-to-end 4K/IP workflows, enhancing immersive workflows, and expanding the Alliance Partner ecosystem, with major advancements across all product suites. Avid will showcase these innovations at the Avid booth during NAB 2017 (Booth #SU902).

“After four years of intensive effort and unyielding dedication, we’ve completed the transformation of Avid Everywhere from vision to reality,” said Avid Chairman and CEO Louis Hernandez Jr. “Now we’re turning our attention to accelerating the pace of innovation – a key part of which involves extending media production to the cloud – to address the most critical challenges facing our customers.”

Today’s announcements include:

Extending MediaCentral to the cloud
With new cloud-based applications, media services and infrastructure on demand, media organisations can capitalise on the efficiency, agility, flexibility and scalability that the cloud facilitates. To enable continued cloud innovation, Avid announced Microsoft as its preferred public cloud partner.

New services on the MediaCentral Platform
Avid Dialogue Search provides a scalable search platform enabling users to locate clips based on spoken words or phrases across archives, media asset management systems and production asset management systems, while Avid Illuminate provides a file-based quality assurance system for verifying captions, video descriptions and languages.

Avid brings native Dolby Atmos mixing to Pro Tools | HD and S6
With deep integration of Dolby Atmos in Pro Tools, audio post professionals can now create massive multichannel mixes more easily in the industry’s leading immersive audio format for movies, TV shows, music, and video games.

Avid Artist | DNxIQ accelerates video workflows
With this powerful new video interface’s extensive format support, from SD to 4k and Universal Mastering, video professionals can quickly and easily respond to changing content demands and deliver to a wider range of channels and device.

Free version of industry standard Media Composer for aspiring artists
Avid Media Composer | First gives aspiring creative professionals, students, and those just starting their professional careers free access to the same creative tools used by the world’s most successful filmmakers and television program creators.

Furthering commitment to education
The new Avid Media Campus program offers a deeper partnership with Avid, and flexible volume licensing and deployment options, to help educators better prepare the next generation of creative talents and media professionals for careers in the media and entertainment industry.

Avid showcases new 4K/UHD collaborative workflows
Avid is showcasing a technology preview of next-gen server technology to enable media professionals to expand into new end-to-end 4K/UHD workflows for live sports and news production.

Avid NEXIS intelligent media storage enhancements
Avid NEXIS now offers greater bandwidth scalability and extended workflows with Pro Tools, empowering creative teams with even better speed, efficiency, and collaboration.

EVS Alliance partnership
New IPLINK for Avid MediaCentral | UX enables Avid users to browse, search, and work with EVS media on the MediaCentral platform in live sports, news, and entertainment workflows.

If you want to know more on the biggest and best NAB Show releases, give us a call on 03332 409 306 or email broadcast@Jigsaw24.com. For all the latest news, follow @WeAreJigsaw24 on Twitter‘Like’ us on Facebook or take a look at our roundup post.

NAB 2017: Avid unveils cloud strategy with launch of new offerings

NAB 2017: Avid unveils cloud strategy with launch of new offerings

Avid announces extension of its MediaCentral Platform and its industry-leading tools into the cloud with new hosted client applications, cloud media services, and infrastructure on demand that can easily be added to existing on-premises deployments.

Avid have announced new cloud innovations for the Avid MediaCentral Platform and its comprehensive suite of industry-leading tools and workflow solutions. The breakthrough advancements herald the greatest expansion of Avid Everywhere since its launch nearly four years ago.

The Avid MediaCentral Platform is now cloud-enabled, and can be deployed on-premises, in a private datacentre, or the public cloud, providing everyone in the media industry with the ability to create, distribute, and manage content more efficiently and profitably using one common platform. The move also enables several of the company’s comprehensive set of creative tools and workflow solutions to be deployed in the cloud along with the Avid MediaCentral Platform.

“The media industry is going through unprecedented change, with more content being created than ever before,” said Louis Hernandez Jr, Chairman and Chief Executive Officer of Avid. “With staggering increases in content consumption and exponential growth in distribution platforms, technology budgets have not kept pace, creating relentless pressure for operational efficiency. To help media organisations meet these challenges head on, we’re extending the Avid MediaCentral Platform and many of our industry-leading tools into the cloud, giving our clients more agility, flexibility, and efficiencies as their business needs evolve.”

Mr Hernandez Jr continued, “We’ve designed our cloud offerings to be complementary to what our clients may already have deployed on premises today – allowing them to just add cloud-deployed tools, workflows and services as they need them, leveraging the investment they’ve already made. We believe the cloud will usher in an exciting new era for the media industry, opening up new operational possibilities and strategic business opportunities. And with Avid, our clients can begin this journey to the cloud in their own way and at their own pace.”

Together with a newly announced cloud alliance with Microsoft, Avid is leading the media industry’s ability to handle full-scale media production in the cloud. By extending the Avid MediaCentral Platform to the cloud on Microsoft Azure, media organizations now have the complete flexibility to create, distribute, and monetize their content using the deployment type that works best for them.

Regardless of their deployment model – on-premises, private datacentre, public cloud, or hybrid – media organisations of every type and size will have the same user experience, workflow power, speed, efficiency, and collaboration capabilities they’ve come to rely on from Avid. Further, existing MediaCentral customers now have an easy on-ramp to the cloud, leveraging the investment they’ve already made.

“Avid really changed the game with Avid Everywhere, showing the industry what the possibilities could be with a comprehensive media platform,” said Mohamed Abuagla, CTO and CIO of Al Jazeera Media Network. “We are delighted to be collaborating with Avid on the first hybrid cloud implementation of the MediaCentral platform across our international newsroom network. We will be pioneering cloud-based newsroom workflows with the goal to create a connected, open, global newsroom environment. As we move into a cloud-based future, we are pleased to have Avid at our side to help us navigate this important journey.”

With everything necessary for media production accessible in the cloud, media professionals can turn around higher quality work, faster and more economically.

Core components of Avid MediaCentral in the cloud

Hosted applications. With cloud-enabled Avid client applications, software can be licensed to run on-premises, in a private cloud datacentre, and in the public cloud for deployment flexibility and increased utilisation.

Avid MediaCentral | Cloud UX. This new web-based application offers a completely redesigned and highly responsive user experience for the MediaCentral Platform, making it super-fast and intuitive for anyone to search, browse, access, edit, collaborate, and publish content from any workstation, laptop, or mobile device.

Cloud-enabled Media Suite. Avid Media Suite applications, including Interplay | Production, Interplay | MAM, iNEWS, and Social Media Hub, as well as Maestro and 4Designer, are being cloud-enabled with license options to run on-premises, in a private datacentre, and in the public cloud.

Cloud media services. To give MediaCentral Platform users even greater efficiency, Avid is introducing new media services, including:

– Unified Avid Dialogue Search service uses exclusive phonetic indexing technology to enable keyword searches that span diverse libraries of content.

– Avid Illuminate automatically verifies captions, video description, and languages in content for fast and accurate broadcast compliance and quality assurance

Infrastructure on demand. The new MediaCentral Infrastructure Management Layer enables organisations to scale resources, add new capabilities, and optimise their storage, computing power, and bandwidth across their entire enterprise.

Cloud-enabled Connectivity Toolkit. With its open architecture and Connectivity Toolkit APIs, MediaCentral makes it easy to connect third-party Alliance Partner tools, technologies, and services to the platform to streamline workflows.

Flexible licensing options. For greater business agility, Avid is now offering Enterprise Agreements with flexible Enterprise Licensing, enabling media organisations to enjoy economies of scale by aggregating spend across departments and sites.

Availability

Avid MediaCentral Platform is currently available for certain cloud-based deployments, with further innovations to broaden and simplify cloud deployments coming in late 2017. For more information, get in touch on the details below.

If you want to know more on the biggest and best NAB Show releases, give us a call on 03332 409 306 or email broadcast@Jigsaw24.com. For all the latest news, follow @WeAreJigsaw24 on Twitter‘Like’ us on Facebook or take a look at our roundup post.

NAB 2017: Canon releases firmware upgrade for professional displays

NAB 2017: Canon releases firmware upgrade for professional displays

Canon Europe, world leader in imaging solutions, today announces a firmware upgrade for three of its professional 4K displays – the DP-V1710, DP-V2410 and DP-V2420.

The new features include enhanced connectivity with digital cinema cameras and greater convenience when confirming images during High Dynamic Range (HDR) shooting, greatly improving on-location workflows.

DP-V2410 Front_tcm14-1564783

The update allows 4K RAW video captured on the EOS C700 or EOS C700 GS PL to be viewed directly on the display using only a 3G-SDI cable, without the need for an external intermediary device.

With the update, it’s now possible to acquire all image data from video captured on the EOS C700, EOS C700 GS PL, and EOS C300 Mark II by displaying image setting values from the connected camera and its metadata. Additionally, the update enables the display of the cinema aspect ratio 2.39:1 for specialised shooting using a digital cinema camera equipped with an anamorphic lens. The addition of these new features ensure enhanced user convenience when confirming images during shooting.

Thanks to the update, users no longer need to add a LUT to confirm video, dramatically improving ease of use. An ARRI digital cinema camera can be simply connected to the DP-V170, DP-V2410 or DP-V2420 allowing LOG C video to be displayed in HDR.

The update also allows a single 4K video image to be viewed in both HDR and Standard Dynamic Range (SDR) simultaneously by splitting the screen vertically down the middle, as well as offering the option of a downscaled side-by-side comparison of the same image. Colours can be overlaid on HDR video, with the colour depending on the actual luminance of the video area, allowing for the visual confirmation of luminance distribution.

The firmware upgrade will be available from June 2017. A demonstration of the enhanced functionalities can be seen at the Canon booth (C4325) at the National Association of Broadcasters Show (NAB) in Las Vegas from 24th – 27th April 2017.

If you want to know more on the biggest and best NAB Show releases, give us a call on 03332 409 306 or email broadcast@Jigsaw24.com. For all the latest news, follow @WeAreJigsaw24 on Twitter, ‘Like’ us on Facebook or take a look at our roundup post.

NAB 2017: Avid Pro Tools to provide native Dolby Atmos mixing

NAB 2017: Avid Pro Tools to provide native Dolby Atmos mixing

Avid and Dolby collaboration delivers the industry’s deepest integration and the most efficient audio mixing workflows for powerful immersive audio experiences.

Avid have announced that the forthcoming release of Avid Pro Tools, the leading professional digital audio workstation, will offer native Dolby Atmos mixing. Through a collaboration between Avid and Dolby, Pro Tools will streamline complex workflows and facilitate the most fluid, efficient audio mixing for the leading immersive audio format.

This collaboration is a further demonstration of Avid’s commitment to providing the most comprehensive tools and workflow solutions to create, distribute and optimise media. Avid will showcase Pro Tools with native Dolby Atmos mixing at the Avid booth during NAB 2017 (Booth #SU902).

Pro Tools will feature a comprehensive suite of Dolby Atmos workflows to enable audio post professionals to work more fluidly in the multi-channel and object-based audio format. New features will include built-in Dolby Atmos panning, deep Avid pro mixing control surface integration, advanced automation with the Dolby Rendering and Mastering Unit (RMU), and more. And as a key component of the Avid MediaCentral Platform – the industry’s most open, tightly integrated and efficient media platform – Pro Tools delivers the most integrated end-to-end workflow in the industry.

“Dolby Atmos is becoming the hottest thing in cinema and home theatre, enabling filmmakers to deliver bigger, more immersive audio experiences,” said Dana Ruzicka, chief product officer, Avid. “We’ve worked closely with Dolby to deliver an unparalleled workflow to empower our user community of world-class audio professionals to raise the bar for immersive sound in movies, TV, music, and video games. It’s another example of the deeply integrated workflow you won’t find anywhere else, powered by the Avid MediaCentral Platform.”

Pro Tools enhancements include support for Dolby Atmos 7.1.2 audio stems with built-in fold-down logic. On-the-fly switching and automation between surround and object outputs give mixers the ultimate flexibility. For the most fluid re-recording workflows, Pro Tools also synchronises audio and automation punches between input and playback modes in conjunction with the Dolby RMU. And support for ADM BWAV files, containing object metadata, makes remixing more efficient and economical for repurposing content.

Combined with Pro Tools | S6 and Pro Tools | HD, the premium suite of Dolby Atmos mixing tools delivers the most powerful, integrated and affordable solution for mixing Dolby Atmos soundtracks for theatrical releases. Dolby Atmos support for the fully cloud-enabled Pro Tools application enables customers to futureproof their workflows and make mixing for immersive content a flexible, collaborative process.

Availability

Pro Tools with native Dolby Atmos mixing will be available in Q2 2017.

If you want to know more on the biggest and best NAB Show releases, give us a call on 03332 409 306 or email broadcast@Jigsaw24.com. For all the latest news, follow @WeAreJigsaw24 on Twitter‘Like’ us on Facebook or take a look at our roundup post.

NAB 2017: Avid NEXIS now delivers unparalleled performance, scalability and Pro Tools support

NAB 2017: Avid NEXIS now delivers unparalleled performance, scalability and Pro Tools support

New software release, available to all new and current customers of Avid NEXIS, delivers greater system bandwidths, enables scalability to larger storage capacities, and now offers support for Pro Tools to optimise professional audio production workflows.

Avid announced the upcoming availability of the latest version of Avid NEXIS, the world’s first and only software-defined storage platform for media. Like all Avid applications and solutions, Avid NEXIS is powered by the MediaCentral Platform, the most open, tightly integrated, and efficient platform designed specifically for media.

With the latest software release, Avid NEXIS and Avid NEXIS | PRO systems will provide the fastest, most efficient and reliable workflows for real-time media production, including highly intensive professional post-production and broadcast environments. It also introduces new collaborative shared storage workflows for professional audio production with support for Avid Pro Tools. Avid will showcase the new version of Avid NEXIS at the Avid booth during NAB 2017 (Booth #SU902).

Unrivalled performance, scalability, and reliability for every production environment

For larger post and broadcast environments, Avid NEXIS enterprise-class storage systems (E5, E4, and E2) offer greater performance for finishing and specialised media workflows, providing up to 28 GB/s of bandwidth with new high-performance storage groups. For smaller environments, Avid NEXIS | PRO professional-class storage provides the industry’s most comprehensive collaborative capabilities while also delivering real-time 4K performance at up to 2.4GB/s, all at an even more cost-effective price point.

Avid NEXIS and Avid NEXIS | PRO also provide real-time creative team collaboration using not only Avid Media Composer, but other editorial and creative tools including Adobe Premiere Pro CC, Apple Final Cut Pro X, DaVinci Resolve and more, as well as allowing for easy integration with third-party asset management systems.

New collaborative workflows for audio production

Avid Pro Tools, the industry-standard digital audio workstation, is now qualified on Avid NEXIS, enabling audio creative teams to also leverage the industry’s most efficient and powerful media storage environment. With Pro Tools combined with Avid NEXIS, users can share projects on a centralised pool of media storage, turning work around faster by eliminating the time wasted moving files between different systems.

“Media organizations of all sizes need to produce great content on extremely tight timeframes, and they have to contend with more media than ever before,” said Dana Ruzicka, chief product officer, Avid. “That’s why we’ve put so much work into making sure the new version of Avid NEXIS brings performance, scalability, collaboration, and production speed to a whole new level. And because Avid NEXIS is a software-defined storage platform, customers will continue to see a steady stream of innovation in the form of simple software updates.”

Major new features in the upcoming version of Avid NEXIS include:

– High-performance storage groups, with each media pack capable of data rates up to 50% faster at 600MB/s, providing the performance needed for high-volume 4K/UHD, HD, and bandwidth-intensive media workflows.

– Capacity to play back over 215 streams of DNxHR-encoded 4K media at high quality, or almost 1400 streams of DNxHR-encoded 4K media at standard quality.

– Scalability enhancements that double the capacity of Avid NEXIS | Enterprise systems to support up to 48 media packs across a single scale-out networked system. Customers can mix and match a combination of Avid NEXIS | E5, E4, and/or E2 engines, providing nearly 3PB of storage capacity and 28GB/s of high-performance bandwidth.

Availability

The Pro Tools software version, which adds optimised workflows for Avid NEXIS, will be available late Q2. The new version of Avid NEXIS is available in Q2. The latest software updates will also be available to all current Avid NEXIS owners who have an active annual support and software maintenance plan.

If you want to know more on the biggest and best NAB Show releases, give us a call on 03332 409 306 or email broadcast@Jigsaw24.com. For all the latest news, follow @WeAreJigsaw24 on Twitter‘Like’ us on Facebook or take a look at our roundup post.

NAB 2017: Avid unveils Media Composer | First – a free version of the industry standard video editing system

NAB 2017: Avid unveils Media Composer | First – a free version of the industry standard video editing system

Avid announced the upcoming availability of Avid Media Composer | First, a free version of the industry standard video editing system.

Media Composer | First is a brand new, fully featured video editing solution that provides aspiring creative professionals, students, and those just starting their professional careers with free access to the same creative tools used by the most successful and acclaimed filmmakers and television program creators in the world. And because it’s powered by the Avid MediaCentral Platform, First users can also easily connect and collaborate with other aspiring creative and media professionals through the Avid Artist Community. Avid will showcase Media Composer | First at the Avid booth during NAB 2017 (Booth #SU902).

“It can be really difficult for up-and-coming filmmakers, television programme creators and digital media producers to get access to the right tools to tell their stories in a compelling way. Consumer applications are fun to play with but will only take you so far,” said Dana Ruzicka, chief product officer, Avid. “With Media Composer | First, we’re giving any aspiring creative pros access to the same tools used by top industry professionals – for free! And with access to the Avid Artist Community, First users can connect with other aspiring creatives and media professionals, collaborate and get their work out there for others to see.”

Media Composer | First provides users with a comprehensive yet simple-to-use editing toolset with many of the same features and functionality that award-winning Media Composer editors rely on, in a new powerful, streamlined interface. With four video tracks, eight audio tracks, and a host of built-in visual effects, transitions, colour correction presets and titling templates, users can quickly cut together layers of video, dialogue, music and sound effects to produce captivating, professional quality video content. Media Composer | First also allows easy sharing, with one-click publishing to popular social media channels including YouTube, Vimeo and Facebook.

“I’ve worked with other tools, but Avid’s model is the most efficient by far,” said Emmy Award-winning editor, Stuart Bass, ACE (The OfficeArrested Development, Pushing Daisies). “Learning Avid’s industry standard tools has been essential in making me the successful editor that I am today.”

Avid’s vibrant Artist Community, an online community designed to foster creative connections and professional opportunities, together with Media Composer | First and Pro Tools | First, enables emerging creative and media talent to more easily connect, fostering creative and professional growth and opportunities.

Availability

Avid Media Composer | First will be available in June 2017 as a free software download through the Avid website.

If you want to know more on the biggest and best NAB Show releases, give us a call on 03332 409 306 or email broadcast@Jigsaw24.com. For all the latest news, follow @WeAreJigsaw24 on Twitter‘Like’ us on Facebook or take a look at our roundup post.

NAB 2017: Avid Artist | DNxIQ unveiled for 4K monitoring and universal mastering

NAB 2017: Avid Artist | DNxIQ unveiled for 4K monitoring and universal mastering

Next-generation video/audio interface offers extensive format support, including 4K monitoring and universal mastering capability, to enable video professionals to quickly and easily meet today’s varied content demands and wide-ranging delivery requirements.

Avid, a leading global media technology provider for the creation, distribution, and monetisation of media assets for global media organisations, enterprise users and individual creative professionals, today announced the availability of Avid Artist | DNxIQ, a new hardware interface that delivers extensive format support, from SD to 4K.

Part of Avid’s commitment to offering the most comprehensive set of tools and workflow solutions to create, distribute and optimize media, Avid Artist | DNxIQ enables video professionals to quickly, easily and efficiently respond to rapidly changing content demands and delivery requirements driven from an ever-expanding range of channels and devices that today’s content needs to feed. Avid will showcase Avid Artist | DNxIQ at the Avid booth during NAB 2017 (Booth #SU902).

“Video professionals today have to turn more content around faster to more devices than ever before. And the seemingly unending proliferation of video formats can make this a real challenge,” said Dana Ruzicka, chief product officer, Avid. “With this in mind, Avid Artist | DNxIQ is built to handle any project that walks through the door – SD all the way to UHD, 4K and beyond. It features the most popular connection types encountered in a professional facility, and through its real-time Universal Mastering technology, it can easily deliver final masters for virtually any format and market.”

Built in partnership with Blackmagic Design, Avid Artist | DNxIQ provides broad format support in a sleek yet sturdy configuration that enables users to work more flexibly and creatively. Thanks to the openness of the Avid MediaCentral Platform, the industry’s most open, tightly integrated and efficient platform designed for media, Avid Artist | DNxIQ is compatible with any Avid Artist Suite solution and many third-party creative tools – including Blackmagic DaVinci Resolve, Apple Final Cut Pro X, Adobe Premiere Pro CC, and more.

“Since the launch of Avid Artist | DNxIO two years ago, we’ve continued to work closely with Avid as an Alliance Partner, and are excited to launch Avid Artist | DNxIQ,” said Grant Petty, founder and CEO, Blackmagic Design. “Our companies are at the forefront of high-resolution technology, and we’re proud that together we’re able to offer video professionals these amazing integrated solutions for creating greater-than-HD media.”

Avid Artist | DNxIQ’s Universal Mastering feature perfectly complements Avid’s Media Composer| Symphony Option, providing real-time format and frame-rate conversion on output and playback. The new interface supports SD, HD, 2K, UHD and 4K ingest, monitoring and output. As well as supporting all major NLEs, it also supports Thunderbolt 3 and PCIe for Mac and PC.

Availability

The new Avid Artist | DNxIQ video interface is available now.

If you want to know more on the biggest and best NAB Show releases, give us a call on 03332 409 306 or email broadcast@Jigsaw24.com. For all the latest news, follow @WeAreJigsaw24 on Twitter‘Like’ us on Facebook or take a look at our roundup post.

NAB 2017: Panasonic showcases next gen technology and solutions to support 4K smart entertainment and connected stadiums

NAB 2017: Panasonic showcases next gen technology and solutions to support 4K smart entertainment and connected stadiums

Panasonic have revealed that their NAB highlights this year will include the 4K AK-UC3000 studio camera system and the HD AK-HC5000 high-speed camera system, 4-sided LED videoboards, ballooncam, and augmented reality projection.

Panasonic Corporation showcases its leading video solutions supporting 4K content creation such as broadcast / video production, stadium business and stadium entertainment at the 2017 NAB Show in Las Vegas from April 24 – 27.

“One of the big themes of NAB 2017 is the confluence of Media and Entertainment Technologies,” said Masaki Arizono, Executive Officer of Panasonic Corporation, and Vice President of Connected Solutions Company in charge of Media Entertainment Business. “This is exactly the business direction Panasonic is now aiming to pursue. It is our mission to become a truly indispensable technology partner for customers in this industry with diverse solutions, making full use of Internet connectivity and other technologies from across our portfolio.”

The Panasonic booth (C3607) at the Las Vegas Convention Center has two zones – Connected Stadium Zone and Production Zone. It is designed as a sports stadium to demonstrate how a total solution contributes to guests’ experience. Booth technologies and solutions range from next-gen sports shooting systems to the latest display devices used to engage spectators, including large LED display systems, digital signage, and other equipment for shooting, editing, transmission and distribution.

For broadcast / production, Panasonic is showcasing technologies that respond to the needs of the 4K era, such as:

– AK-UC3000 4K Studio Camera System compatible with UHD (4K) output and HD/SD simultaneous output.

– AK-HC5000 HD Studio Camera System capable of 1080p 4× high-speed shooting.

For video production, Panasonic is demonstrating product lineups that respond to evolving to high-quality content:

– VariCam 35 4K Cinema Camera/Recorder, which has already built a reputation for its HDR color reproduction, low light capability and wide dynamic range.

– VariCam LT 4K Cinema Camcorder.

– VariCamPure 4K Camera Module for V-RAW 2.0 Recorder: the camera module of the VariCam 35 directly linked to the V-RAW2.0 recorder capable of uncompressed 4K RAW acquisition.

Other 4K cameras on display:

– The AG-UX180 4K Premium Handheld Camcorder which is equipped with the industry’s widest angle 24 mm + optical 20 × zoom, 1.0 type MOS sensor.

– Lumix DC-GH5 Mirrorless Micro Four Thirds Digital Camera features a 20.3Megapixels, 4K 60p and 4:2:2 10-bit video at 24/30p.

In the Connected Stadium Zone, Panasonic displays technologies and solutions that take the stadium experience to a new level of engagement: 

– ballooncam combines a drone with the hovering capability of a large balloon for a unique video platform. With unique shooting angles, the ballooncam can be used to enhance the fan experience at sporting and other stadium events.

– Gigantic four-sided LED screens, hung in the center of the field, offers premium viewing from all stadium seats.

– Window Augmented Reality Projection. See how transparent film applied to ordinary window glass can serve as signage to display pristine images. At stadiums, Window Augmented Reality Projection can be used to enhance the experience by showing player stats and high-impact video.

– LinkRay-equipped LCD Displays. These displays support Panasonic’s LinkRay light ID communication technology. Users can download info instantaneously by pointing their mobile devices at the screens.

 

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