Thanks for stopping by our CEO perspective on apps event

Last week, we got together with Phoenix IT to hold an app development event in Soho, aiming to give a CEO perspective on how apps can benefit your business. To everyone who made it down, we’d just like to say a big thank you – it was great to see you and talk apps!

Our own CEO, Martin Balaam, was on host duties for the day, beginning with an introduction to apps, and the merits of investing in apps to take your business to the next level. Of course it’s often the bottom line that CEOs, business leaders, department heads and budget holders are looking at when investing in new tech, so Martin broke down the costs for development, support and training, the skills required and the realistic ROI you could expect. Our head of app development, Neil Box, was also on hand to explain the end-to-end app dev process, and field any questions.

Then it was over to our guest speaker Tim Bodill, Sales Director at Phoenix IT, to explain how apps had changed Phoenix’s sales focus. When Tim first came to us looking for an app, his ambition was consistency, getting the sales guys to talk a consistent message about their products and services. Once the app was installed, it really sparked the imagination of the sales team and the business and now the app has developed into so much more, with sales staff able to provide product information and quotes instantly. From a managerial prospective, Tim now has the ability to track quotes, notes and meetings and so much more. Thanks for the talk, Tim!

We hope the session was useful for anyone thinking about apps for their business or being asked to sign off budget for an app development project, taking you behind the scenes from business needs to finished app and everything else in between. Thanks again for coming, and hopefully talk to you again soon!

Martin Balaam talks apps for business


Tim Bodill on Phoenix's app journey

Jigsaw24 Events

Want to know more about app development for businesses? Fancy popping down to one of our future events? Get in touch with the team on 03332 409 306 or email events@Jigsaw24.comFor all the latest news and tips, follow @WeAreJigsaw24 on Twitter or ‘Like’ us on Facebook.


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